I collaborated with fellow designer Ryan Simpson on a university-initiated group project. Our objective was to raise awareness about the persistent challenges in men's mental health and the identity crisis many males face. Our creative process involved conceptualizing the project through storyboarding, followed by the development of a preliminary animatic and animation. This approach allowed us to explore and refine the animation style that best conveyed our message.
Designing a diverse range of characters was a key aspect of our project, aiming to highlight the issue by featuring various types of men. Our intention was to convey that the challenges surrounding men's mental health and identity crisis affect individuals regardless of their external appearance.
We utilized Illustrator for visual assembly and After Effects for animation in putting together the project. This streamlined approach enabled us to combine detailed design work in Illustrator with seamless animation integration in After Effects, resulting in a cohesive and visually compelling final project.